On the 11th September Paul Butterworth, Managing Director of Tyre Protector International attended the product launch at the Officers Club in Abu Dhabi in the United Arab Emirates.

The launch was attended by the country’s military leaders and representatives from the major tyre manufacturers and other businesses.

The event was hosted by Rayes Sumaida, the UAE country manager and included a presentation and company and product profile followed by live demonstrations. Before dinner the guests were given the opportunity of questioning Paul about the many associated benefits of Tyre Protector.

Following the presentation Paul trained the new technicians who are now installing Tyre Protector as a result of the launch and successful pre- launch marketing campaign.

Everyone at Tyre Protector wishes Rayes and his partners every success in their new venture and assures them of our support in the future.

TrackBack URI for this entry